DaveTurbide.com

With Dave’s unique knowledge of both manufacturing and manufacturing software, he can help you develop:

• Your product strategy, the direction of future development, market opportunities and challenges, competitive position, acquisitions or divestitures.

Based 30 years of experience, Dave can offer keen insight into the current state of the market, customer interest and needs, and competitive offerings and strategies. He has conferred with software companies on both the potential acquisition of other products or providers and the sale of divisions or products to other companies.

• Your market strategy and positioning, by identifying the best markets and market approach for the products you have or are developing, characterizing the competition, and carving out an approach that will distinguish your products from the rest.

Dave has completed market strategy and positioning studies for some of the leading companies in the mid-range ERP market space.

“Dave is the definition of a domain expert. He is one of the deepest, most knowledgeable professionals in the world of supply chain, logistics, and manufacturing. What makes Dave unique is his ability to translate that knowledge into well written marketing documents that are easily readable, and his ability to stand in front of a group and talk about these complex topic in an engaging style that is educational, engaging, and compelling all at the same time. Dave is a tremendous asset to any marketing organization as he can quickly bring to bear his immense knowledge and experience at a reasonable cost to provide content for marketing programs and events. I highly recommend Dave.” — Digital Marketing & Social Media Consultant, formerly Senior Director, Applications Product Marketing at Oracle Corp.

Contact Dave to discuss your particular requirements.